Ecommerce
Centra integration
Fashion-focused platform for B2B and D2C commerce.
How we integrate Centra
The integration shape.
Centra is a headless ecommerce platform built specifically for fashion and lifestyle brands, originating in the Nordics and now used across Europe. Its product model handles seasons, drops and B2B/D2C duality in a way that more generic platforms force teams to work around.
Patchworks integrates Centra through its REST API. Orders flow out to ERPs and 3PLs, products and assortments flow in from PIMs, and the B2B/D2C separation needs careful handling so that wholesale orders and direct sales do not contaminate each other downstream.
Fashion ecommerce has its own grammar · drops, swatches, look-books · and Centra integrations work best when the team building them understands that grammar before they touch the API.
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